1,383,000,000
Annual Online Dating Revenue
Source | Statista
49,000,000
# of People Who Have Tried Online Dating
Source | Pew Research Institute
23,500,000
Users on Match.com
Source | Statista
7,500
# of Online Dating Websites
Source | Online Dating Magazine
28 – 32
According to a study by Nick Wolfinger, a sociologist at the University of Utah people who get married between 28 and 32 split up the least. As the study put it, this “Goldilocks Theory of Marriage” shows that getting married too early or too late can be risky.
Source | Institute for Family Studies
35,000,000
# of people who live alone
Source | U.S. Census
Source | Pew Research Institute
The share of 18- to 24-year-olds who use online dating has roughly tripled from 10% in 2013 to 27% today. Online dating use among 55- to 64-year-olds has also risen substantially since the last Pew Research Center survey on the topic. Today, 12% of 55- to 64-year-olds report ever using an online dating site or mobile dating app versus only 6% in 2013.
One factor behind the substantial growth among younger adults is their use of mobile dating apps. About one-in-five 18- to 24-year olds (22%) now report using mobile dating apps; in 2013, only 5% reported doing so.
37,100,000.00
in the 1950’s
More Married Couples than Singles
12,100,000.00
in 2015
Source | Pew Research Institute
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Happily Ever After?
Meeting via online dating sites has now surpassed more traditionally popular venues, including through friends (17%), during college (15%), and at work (12%).